AirAsia apologises over campaign labelled 'message to sex tourists'
Budget airline AirAsia has apologised for a campaign labelled a "message to sex tourists".
The campaign urged passengers to "Get off in Thailand" - a promotion for the airline's new Brisbane-Bangkok service.
The slogan was seen on billboards and on buses across Brisbane.
Melinda Liszewski, of anti-objectification group Collective Shout, told 9News she thought the campaign was "a direct message to sex tourists".
"We know that 250,000 western men go to Thailand for sex tourism each year," she said.
Brisbane City Council received numerous complaints about the advertisements, which adorned several of its buses.
However, the council blamed the guidelines set by the Advertising Standards Bureau.
Councillor Kara Cook said that claim was a "cop-out".
However, AirAsia has since apologised for the concerns raised by the campaign, and said it was in the process of removing the last of the advertisements.
The airline claimed the intent was to promote Bangkok as a final destination for travellers.
© Nine Digital Pty Ltd 2019